The Best Way to Spread Cheer is to Leave a Review for All to Hear

Here are some simple ideas for adding more reviews to your company to boost more business!

Okay, okay. We realize it isn’t quite the holiday season yet but let’s be real – this year has FLOWN by and it will be here before we know it. If you haven’t already, use this as a reminder to start prepping your marketing game plan for the upcoming holidays.

Not sure where to start?

Stay tuned next month for some tips & tricks that will help make planning for Q4 a breeze!

In fact, you don’t need to wait until next month to begin setting yourself apart from the competition.

One of the best ways to make your business shine is through customers providing feedback on from an experience with your company, or a review.

Customer reviews have become a vital aspect of any business, especially in today’s digital age. Not only does a review have the power to influence potential consumers’ decisions but the accessibility to previous reviews is easier than ever. It is up to you to utilize this powerful tool as a way to leverage your business by establishing trust, attracting new customers, and driving growth.

Before you reach out to your closest family members and friends for that five-star review, keep reading for some insight on how to get those reviews while also establishing credibility with your customers. The saying “too much of a good thing” can be applied to reviews, too. It is generally positive to receive good reviews, however, an excessive number may raise suspicion among readers. Asking for feedback from previous customers – customers who have experienced your business first-hand in an unbiased mindset – is one of the best ways to not only increase your number of reviews but receive genuine insight into the performance of your company. Here are three tips to use when requesting reviews:

  1. Make the Process Simple. Nothing is worse than wanting to do a good thing (like leaving a positive review) but having to jump through hoop after hoop to do it. We live in a fast-paced society so capitalizing on capturing even a few seconds of your customers’ attention is key.
  2. Find the Right Time. Let’s take a second and imagine you are the customer. You just purchased a product from an e-commerce store with an estimated time of arrival of five to seven business days. Right before you get ready to leave the browser, a pop-up appears requesting a review. Weird, right? How are you to provide an honest review on a product you haven’t received yet? Then you start thinking – how many of the reviews you viewed before your purchase were done by consumers who hadn’t even received the product yet? Talk about poor timing. There is an art to finding that right time. If it is in person, it may be after a positive interaction. If it is through e-commerce, like the example shared above, it may require setting up some type of follow-up. Capitalize on the right moments to elicit a favorable review.
  3. Respond to Reviews. No one likes to be left on read, that includes your customers. Positive or negative, respond to each review. This not only demonstrates your commitment to customer satisfaction but engaging with reviews shows that you value customer feedback and are dedicated to continuous improvement.

Customer reviews are an indispensable aspect of modern business. They not only help shape a company’s reputation but also provide valuable insights for improvement. By understanding the importance of customer reviews and implementing effective strategies to gather them, businesses can enhance their credibility, attract new customers, and foster long-term success in today’s competitive landscape. Remember, every review is an opportunity to learn, grow, and build stronger customer relationships.

Meghan Holder

Director of Operations

Meghan is our Director of Operations, and has a degree in marine & environmental sciences, visual arts with a background in financial services as well. She currently serves as Chair of the Agriculture and Environmental Council for the St. Johns County Chamber of Commerce and has been recently named the “Most Charitable Young Professional under 40” in St. Johns County for 2021. She has a passion to help her community through volunteering, educational programs, and philanthropic efforts such as Clean Sweep STA. Wherever she may roam, you won’t find her too far from her pups or the ocean.

Megan Robinson


Megan, a mom of two and a fisherwoman of all, has always been a passionate artist. That creative influence has been cultivated in myriad forms, including freelance graphic design, painting and photography. She came to Mudflower as an Illustrator, but she works designing a multitude of other styles, mediums and projects as well. In Megan’s free time, she enjoys anything outdoorsy or adventurous, dabbling in her entrepreneurial ventures and spending time with family and friends.
Maranda Heykens


Maranda is a graphic designer that specializes in hand-lettering, typography, illustration, and publication, with her bachelor’s degree in Graphic Design and Digital Media from the University of North Florida and has experience in visual art, creative problem solving, event coordination, and management. When she is not working, she can be found playing sudoku, watching the latest new show, or relaxing somewhere by the beach.

Dara S.


Dara is an experienced Marketing Specialist with a demonstrated history working in the marketing and advertising industry, specializing in promotions via Social Media. She received her Bachelor’s degree focused in Broadcast Journalism from University of Florida and has experience in radio production and sales, event coordination, graphic and web design, and social media programming. Dara loves Jesus, real country music, the ocean, and her pup Bella.
Geoffrey Grider


I started with the beginning of the Internet in 1994, and never quit. I have been blessed to work with some of the largest companies in the world, and on some of the coolest projects you could ever imagine. Mudflower is my child, and I wouldn’t want to be anyplace else.


“Looking for that blessed hope, and the glorious appearing of the great God and our Saviour Jesus Christ;” Titus 2:13 (KJV)